About imagineering Hotel Concepts, ideas and storytelling in florence and paris
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Francesco Cavallo lives in-between Florence and Paris.


Hotels, Art, architecture and life styling are his passion since his childhood. He studied comparative literature, hospitality marketing, hotel planning and design. He also owns and manages a successful Boutique Hotel and Boutique Apartments collection in Florence, Italy. His special artistic and cosmopolitan point of view makes him create elegant and emotional atmospheres.


Former Professor of Hotel Marketing and Design at Florence University of Arts he is consultant for international marketing and style development of hotels and upscale residential projects.